COVID-19 and Hospitality: How Emerging Technologies are Saving this Relationship
With the growing changes and
developments in the digital world, many industries and businesses need to adapt
to these changes to stay in the competition. After a decade, every industry
needs to upgrade its business processes, the same is the case with the hospitality
and food & beverage industry.
Many hotels are adapting
actively to technological changes, and this interest has increased furthermore
with the advent of COVID-19. This pandemic has turned many industries upside
down, and hospitality is no different. But as travel is resuming, the hotel
industry has started to integrate new and innovative ways to overcome the
downfall caused by this epidemic.
The
advent of emerging technologies in the hospitality business
To survive this pandemic,
businesses need to update their business operations and adapt to the process of
digital transformation. Many organizations from the hospitality industry are
adapting to the below-mentioned emerging technologies to automate and
streamline your hospitality experience and travel.
We have prepared an overview
of the current digital transformation trends in the hotels and what
technologies are being added and where:
1. Internet of Things (IoT)
According to a survey, the
number of current IoT connected devices is anticipated to reach the 21.5
billion-unit mark by 2025. Here are a few ways in which the Internet of Things
can be embraced by the hotels:
1.1 Check-in
Transforming the check-in
experience with IoT by letting the customers do self-check-ins. These features
help reduce the wait time and provides complete access to the room to the
consumer through their mobile apps.
1.2 Smart rooms
With the help of IoT, the
guests can manage their room amenities such as lighting, thermostat setting, and media devices through their mobile
apps.
1.3 Voice Control
Voice control is another
exciting and innovative feature provided by IoT. With voice control, a guest
can easily take advantage of devices such as Alexa and Google home. Voice
control can also provide automated order tracking in restaurants and cafes,
which would reduce the waiting time.
2. Artificial Intelligence
With Artificial
Intelligence, the consumer experience can be taken to a new level, with
increased consumer satisfaction.
2.1 Chatbots
Chatbots
that are powered by Artificial Intelligence, can help the guests to get
assistance regarding rooms, saving up on the staff’s time. These chatbots can
track the user’s cookies to analyze consumer data such as shopping lists,
spa/salons, and food choices to provide a more personalized experience.
3. Blockchain technology
The potential use cases of Blockchain technology in hospitality industry are
numerous, while some of them are already being used in a transformative manner.
Here are a few of them:
3.1 Secure Payments
This
is the most obvious application of Blockchain technology in the hospitality
industry. Acceptance of payments in cryptocurrency could help make the entire
payment system transparent, safe, and global ledger.
3.2 Loyalty Programmes
With
Blockchain technology, loyalty programmes can be easily created and distributed
through digital tokens. This would make it easier for consumers to access their
points and redeem them.
3.3 Baggage Tracking
The
use cases of Blockchain extend to things such as luggage tracking. The centralized
nature of Blockchain technology can help to easily track the luggage and
overcome the logistics issues.
4. Mobile Apps
Mobile Apps are one of the
most convenient ways to connect with your guests, during their stay at y0ur
hotel. Mobile Apps help to explore many possibilities to improve the consumer
experience. Android app development organizations & iOS app development organizations
would help you to get the best of these advantages.
4.1 Booking
One
of the quickest and safest ways to book a hotel room is with a Mobile App. You
can easily keep a record of your bookings, and it also provides you with
personalized payment methods.
4.2Communication
You
can easily communicate with the hotel staff with the help of a mobile app. The
staff can also easily respond to the guest’s requests and update them with the
required information.
4.3 Staff productivity
Hotel
managers can increase the efficiency of their staff through mobile apps. They
can mark the attendance, track the staff, and create task lists for each member
through these apps.
Conclusion
Digital transformation has
already arrived, and it is the future of every industry including the
hospitality industry. In the upcoming decades, if the hotels don’t adopt these
technologies they might get outdated and lose their business. Summarising the
above-said points, it can be confidently stated that emerging technologies
would provide many advantages to this industry.
So, it’s high time to adopt
emerging technologies and make your business immune to a pandemic such as
COVID-19.
Debut Infotech is a leader
in the mobile app development organization,
providing you a range of services from launch to maintenance for your Mobile
App.
Get in touch with us now at info@debutinfotech.com to enjoy our vast technical expertise in developing Apps leveraging the new technologies for the hospitality industry.
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